Corporate Humanistic Responsibility

Opis

The modern world expects socially responsible activities from business, the results of which determine their social effectiveness. The enterprises achieve these goals through the application of principles, policies and practices related to the concept of Corporate Social Responsibility (CSR).

This book deals primarily with the subject of CSR at the managerial level. Managers have free choice in making decisions, which can be used to fulfill the company’s social obligations and achieve socially responsible results. These results depend on managers’ application of humanistic principles in human resources management.

Considering the importance and topicality of issues related to the social involvement of enterprises, the aim of this study was to identify the opportunities inherent in CSR activities at the level of managerial discretion. It has been proven that managerial discretion combined with a humanistic management style leads to the development of humanistic business responsibility. To highlight the humanistic approach to business, it was compared with the economic approach. Thus, presenting the fundamental differences in their assumptions as to the essence of man, and pointing to the differences in the values recognized in both paradigms as well as the organizational cultures created within them.

This monograph can be helpful in seeking answers to the question of what should be changed in the way of thinking about management to make it more economically and socially effective. The monograph indicates one of the possible ways to achieve this goal – by applying the concept of corporate humanistic responsibility implemented at the individual CSR level in managerial practice.